Since 1972

Pioneer Sales Co.

1972 – 2022

A SECOND GENERATION FAMILY OWNED BUSINESS

of quality food service equipment based in Wilmington, Massachusetts, 10 miles north of Boston.  We are a wholesale distributor and service all of New England and the New York region.

1972 – 2022

A SECOND GENERATION FAMILY OWNED BUSINESS

of quality food service equipment based in Wilmington, Massachusetts, 10 miles north of Boston.  We are a wholesale distributor and service all of New England and the New York region.

In Memory Of

George “Buck” H. Rogers III
May 11, 1949 – February 8, 2024

It is with great sadness that we at Pioneer Sales must report the passing of our founder, George “Buck” Rogers III, who passed away on February 8th, 2024.

Buck started Pioneer Refrigeration in 1972, which later became Pioneer Sales Co., Inc. in 1980. He started in the ice cream industry selling Kelvinator dipping cabinets with his father George Rogers Jr. Buck was a great friend, loving husband, proud father and grandfather. From these humble beginnings, Pioneer Sales just celebrated our 50th year in business in 2022.

Buck, to anyone who ever met him, was the heart and soul of the company but had time for everyone, was always engaged and interested in the people he met. In addition, he had a great intellect and was forever learning new things and developing new ideas. Buck will be missed by all who had the good fortune of knowing him and experiencing his warmth, generosity and creativity that he so freely shared.

Buck leaves behind a loving wife of 48 years, three children who will miss him greatly, as well as five grandchildren, and a legacy that survives through those that he touched and the company he created.

Services

Consulting

Provide correct equipment for YOUR application and full support before and after the sale.

Inventory

An extensive amount of the most common models and staging area for any job size.

Solutions

Providing an answer to the challenge in your restaurant.

Since 1972

We have been supplying restaurant equipment dealers, refrigeration contractors, hospitals, dairy & ice cream distributors, and chain accounts with commercial refrigeration and cooking equipment from top-notch manufacturers.

Contact Us

Address

844 Woburn St
Wilmington, MA 01887

Phone

Toll Free New England

Toll Free Massachusetts

Parts Counter Fax

978-658-2535
Have Model & Serial Number Ready

Fax

978-658-2218